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Port Worker Deal Offers Relief, Yet Supply Chain Disruption Looms: The temporary contract extension only goes through mid-January, and if the parties do not come to an agreement, the strike could be back on.
Intent-Based Marketing: Yahoo’s New Edge With Zeta Partnership: Through the partnership with Zeta Global, Yahoo will have the ability to segment customers by their demonstrated or predicted intent to purchase.
YETI Celebrates NFL Kickoff With New Team Gear And Cowboys Deal: The YETI and NFL partnership brings licensed products for all 32 teams. YETI is also the official cooler and drinkware brand of the Dallas Cowboys, on and off the field.
Starbucks CEO Is Tossed Out Like A Poorly Made Latte: In a swift and unexpected move, Starbucks ousted its chief executive officer replacing him with CEO and chairman of Chipotle Mexican Grill, Brian Niccol.
NBA Timberwolves And Sezzle: A Local Partnership With National Impact: The NBA Minnesota Timberwolves and Sezzle, a fintech company, are partnering in a multi-year patch deal, naming Sezzle as the official jersey patch partner.
From Local Roots To Global Reach: Ace Hardware Celebrates 100 Years: Ace Hardware is celebrating 100 years of service. The company has morphed from three small stores in Chicago to the fifth largest franchise in the world
Lipstick Effect Powers Beauty Sales Despite Economic Uncertainty: The lipstick effect is in full swing for summer as consumers pull back spending. While consumer confidence has moderated, there is a focus on value and well-being.
Trailblazing Change: REI Backs BIPOC Entrepreneurs In Outdoor Apparel: REI’s Path Ahead Ventures is dedicated to supporting Black, Indigenous, and People of Color (BIPOC) founders who specialize in the outdoor apparel market.
Walmart Partners With American Giant Bringing U.S.-Made Apparel To Millions: American Giant has partnered with Walmart to sell high-quality, American-made t-shirts in 1,700 Walmart locations across the United States.
Retailers Focus On Composable Technologies To Drive Loyalty: Retailers and brands converged at the MACH Three conference in New York City to collaborate on composable commerce provide a better online and offline shopper journey.
Amazon Partners With Zeta Global To Deliver Gen AI Marketing Automation: Amazon and Zeta Global announced an advancement in generative AI (Gen AI) that will help scale applications using AWS foundation models in the Zeta marketing platform.
EBay’s Recommerce Surge: How Pre-Loved Goods Are Taking Over: Recommerce sales continue to be a significant part of eBay’s business, driven especially by the younger generations who are considered both buyers and sellers on eBay.
How AI Is Revolutionizing Marketing In 2024: Top 5 Trends: MarTech will continue to focus on artificial intelligence (AI) and generative AI (GenAI) to drive unprecedented levels of personalization and customer engagement.
Retail Sales Flat But Fashion Stores Take A Hit: As consumer confidence weakens and prices in some key non-discretionary categories rise, spending may retract over the next few months.
Zack Kass, Former OpenAI Leader, Urges Retail Execs To Champion AI: Zack Kass, Former OpenAI Leader, has a big vision when it comes to the impact of AI and was not shy about sharing his ideas for embracing AI.
REI Co-Op Invests $270 Million To Global Communities Despite Sales Miss: REI Co-op reported fiscal year sales of $3.8 billion, a 2.4% decrease from last year. However the compan has invested nearly $270 million back to the co-op community.
Express Takes A Detour Into Bankruptcy Closing Over 100 Stores: Express, a multi-brand fashion retailer whose portfolio includes Express, Bonobos, and UpWest, has filed for Chapter 11 bankruptcy and will close more than 100 stores.
Pet Health Redefined As Chewy Opens Personalized Vet Care Clinics: Chewy Vet Care is poised to elevate the pet health experience for people, pets, and vets with the opening of its newly designed and developed pet clinics.
Sephora's Trailblazing CEO: A New Era Of Female Leadership: A new chapter for Sephora begins as Artemis Patrick takes over as the new CEO of Sephora North America. Patrick outlines the company's move-forward strategies.